Using this site
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Subvertising
Jeff
We look through the eyes of Jeff, a ‘subvertiser’ from Bristol. He changes advertising slogans to make them into anti-war or anti capitalist messages… presenting his alternative slant on the world.
Jeff carries a camera everywhere he goes, looking out for billboards to change.
Working with friends he’ll design and create a new picture and message.
It’s become so popular he now runs ‘subvertising’ workshops, and likes to think he’s presenting people with a different message than the one they see in newspapers and on TV.
Even if his slogan and pictures are only up for a day they are seen by thousands.
“Bristol has always been a focus for counter-culture, it’s what attracted me here in the first place. I see myself as part of that counter-culture,” says Jeff.
Workshop details
Throughout June 2006, BBC Radio Bristol broadcast a series called Through My Eyes in partnership with CSV, featuring recordings of ordinary and extraordinary people who live and work in Bristol.
The sound was exhibited at Watershed and in local libraries, along with specially-commissioned photographs by students from Filton College.
Following the exhibition, the recordings and photographs were put together by Bristol Stories staff and made available on this site.
Thanks to Vikki Klein and Debra Hearne from BBC Radio Bristol.